Strategic Thinking

MATERI

1. PendahuluanStrategic Thinking
2. Definition of Strategy
3. Connecting Mission, Values, Strategy and Vision
4. Types of strategy
5. Generic Strategy
6. Value-based Strategy
7. Blue Ocean Strategy
8. Strategy Paradox
9. Strategy Map and Balanced Scorecard
10. Strategy and Communication
11. Customer Focus organization
12. How customers think (Strategic Thinking)
13. Indonesian consumer behaviors (Strategic Thinking)
14. 3 segments (Strategic Thinking)
15. Strategy for each segment ( Treacy Wieserma )
16. Understanding Marketing Metrics (Strategic Thinking)
17. Triggering Change
18. Managing change for your self (Strategic Thinking)
19. Managing change for your department using 5C and 3G (Strategic Thinking)
20. Managing change for your organization using 8 steps(Strategic Thinking)
21. Risk Management (Strategic Thinking)

TRAINING METHOD Presentation Discussion Case Study Evaluation FACILITY Training Kit Handout Certificate Lunch + 2x Coffee Break Souvenir Pick Up Participant (Yogyakarta only)